A wonderful short film on the art of guilloche – mechanical engraving. In an age of mass production or computer-controlled manufacture it’s too easy to forget the ‘original’ hand-crafting – it’s too easy to assume that it was ‘just done by a machine’.

Guilloche does something to me and I can meditate upon a fine watch face for hours (yes, I know I need therapy) so it’d lovely to see this passionate film by a suitably brown-overcoated Frenchman, clearly in love with his draft.

Check out Watchismo’s article for links to other videos in this lovely series.

Related posts:

1. Helvetica: A documentary film by Gary Hustwit Came across this interesting film: Helvetica is a feature-length independent film about typography, graphic design and global visual culture....
2. “Interact with your piers”… ‘pillars’ of the internet? Bravo to the marketing team at Centaur for their email invite to the IMA awards which gushed into the inbox...
3. Like.com: First True Visual Image Search? Herewith a further step in visual merchandising. The Like.com engine takes both text and images as queries, something no...

Related posts brought to you by Yet Another Related Posts Plugin.